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Celebrating good fortune and living life to the fullest
It was more than just an ordinary friendship bracelet… it was a movement symbolizing the simple things in life.
Every Pura Vida Bracelet is carefully handcrafted by artisans around the world. The commitment to their craft is conveyed through the quality of their work.
It’s the bracelet that started it all
“Pura Vida” means “pure life” in Spanish, a Costa Rican philosophy that encourages the appreciation of life’s simple treasures. Slowing things down, celebrating good fortune, and refusing to take anything for granted embodies this laid back lifestyle. The artisan’s dedication to the “pura vida” lifestyle is expressed in the seemingly endless color combinations and innovative styles. Each bracelet is as unique as the person wearing it. “Pura Vida” means living life to the fullest.
Each one is handmade, waterproof and totally unique
Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel.
Endless color
- 100% waterproof
- wax-coated
- Every bracelet is unique and hand-made therefore a slight variation in color combination may occur
Our vision
To build a powerful and socially-conscious community in support of global artisans and their craft.
Simple, yet dainty
Perfect addition to your Pura Vida collection!
Giving back
Founded in Costa Rica, Pura Vida provides sustainable jobs to artisans worldwide and raises awareness for charities with products that give back
Ashley
July 30, 2025
I’ve been wearing my bracelet for almost a year now and I love it. It’s cute, simple, and so comfortable that I forget it’s even there. I also think it’s great that you can wear it as a bracelet or anklet. I ordered the orange and black one for my sister’s birthday and I know she’s going to love it!The bracelets are cheaper on their Website but I don’t know how much they charge for shipping so it could balance out unless you order multiples at once.Also, if you are giving one as a gift, just a heads up that the price tag is on the bracelet inside the baggie it comes in.
Kara
July 10, 2025
I bought two for my boyfriend and I and they’re great quality and has a very nice color
Katherine Dickerson
July 8, 2025
I fell in love with these bracelets when one of my girlfriends had a couple stacked. I decided to purchase one to see if I liked them. I have big hands and sometimes bracelets like these don’t fit. This one for perfect with lots more room to adjust. It also doesn’t get in the way of computer use. Lightweight. Waterproof (I have showered with it on many times). It doesn’t get soggy like some threaded bracelets. Highly recommend if you want an everyday bracelet you can leave on and not have to take on and off. I will be purchasing more.
Cade
June 20, 2025
It looked exactly how it does in the pictures and the quality is really good, i can tell it won’t break on me.
Mary Mary
June 10, 2025
Loved the quality and color of this pure vida bracelet. I got 2 - one for me and one for my daughter who is away - so when she feels alone - she can look at the bracelet and know I have the same one on. I think of her and send her positive and loving energy throughout the day. This braclet is pretty and holds up well in water and doesn't even feel like you are wearing a bracelet. 4 stars because the price is $6.00 on the pure vida packaging - but the price on amazon was $9.00 ... but i'm still glad I purchased the bracelet :)
Dorothy T.
April 2, 2025
I bought this bracelet for my granddaughter for Christmas as she loves them. They are so reasonable in price and a nice looking bracelet.
Caroline
March 2, 2025
I loved this bracelet, defiantly would recommend and these bracelets do last for a very long time, I’ve had one of Pura Vida’s bracelets since New Year’s Day in 2020 and it’s still holding together well. In conclusion, this bracelet is defiantly a great option and is defiantly worth your money.
Angra0701
February 14, 2025
My whole family loves these bracelets.We all wear them and they last for years with daily wearing.
Customer
January 6, 2025
I ordered two of these bracelets for my granddaughter’s birthday. However the quality was not as I expected so I did return both of them. It was very easy to return these items through UPS, at no charge.
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